Car Rental Companies Improve Specific Vehicle Delivery, JD Power Survey Notes

TL;DR: A recent JD Power survey indicates the car rental industry is making strides in providing customers with the exact vehicles they book, a welcome development for travelers nationwide.

Last updated: October 8, 2026

Travelers across the United States are likely to find greater success in securing the specific rental car they reserved, according to findings from a recent JD Power survey. This shift suggests that the car rental sector is actively addressing a long-standing customer frustration: arriving at the counter only to be offered a different vehicle than what was booked. While this improvement is a positive trend for all renters, its impact may be felt differently depending on where you are in the country. In bustling urban centers like New York City or Los Angeles, where demand for specific vehicle types can be exceptionally high, the ability to consistently deliver on reservations is a significant win. This can streamline business trips and vacation plans alike, reducing the stress of navigating unfamiliar cities without the intended mode of transport. Conversely, in more rural or less densely populated areas, the logistical challenges of maintaining a diverse fleet and meeting specific requests can be more pronounced. Even with industry-wide improvements, travelers in these regions might still encounter occasional variations. However, the general upward trend indicates a commitment to better fleet management and customer satisfaction across the board. The survey’s insights point to a broader effort within the industry to enhance the rental experience. For frequent business travelers, this means more predictability and less time spent dealing with unexpected vehicle changes, allowing them to focus on their professional objectives. For those in San Jose, California, looking to book a rental car and wanting to ensure their needs are met, it's always wise to be prepared. When speaking with a local, licensed, and insured automotive professional about vehicle availability or specific requests, consider asking: 'What are the typical lead times for requesting a particular model or feature?' and 'How are vehicle substitutions handled if my requested vehicle isn't available upon arrival?'

This evolving landscape in car rental services offers a more reliable experience for everyone. For those in and around San Jose, California, seeking to book a rental car with confidence, reaching out to a local booking specialist can help navigate current options and ensure a smoother process.

Based on reporting by Business Travel Executive. This is an original CarRental Direct summary — full details at the source.